'A Dog's Purpose' Tops Movie Social Media Buzz Amid Controversy

Universal’s controversial “A Dog’s Purpose” clearly has social media users barking. The movie topped social media buzz last week with a sizable 147,000 new conversations, according to media-measurement firm comScore and its PreAct service. The awareness has been boosted by some negative publicity. In the wake of Jan. 18 release of a leaked video from the set...